Genius Group’s Bitcoin Bet: AI Firm Embraces Crypto for Treasury, Shares Surge 66%

Genius Group, an innovative AI-powered education company, has captured the spotlight by taking a bold plunge into the world of digital assets. In a move miming MicroStrategy’s high-profile strategy, Genius Group is adopting a “Bitcoin-first” treasury approach, making it a pioneer among New York Stock Exchange (NYSE) listed firms to embrace Bitcoin as a core reserve asset fully. This daring decision, allocating up to 90% of its current and future reserves into Bitcoin, sent the company’s stock soaring by 66%.

Genius Group’s Bitcoin Vision

On November 12, 2024, Genius Group officially announced its ambitious plan to make Bitcoin the primary asset for its treasury reserves. With a target of holding $120 million in Bitcoin, the company aims to protect against inflation while positioning itself firmly at the forefront of the ongoing digital finance revolution. Starting with an initial $150 million at-the-market (ATM) offering, the goal is to accumulate a significant amount of BTC over time.

The Singapore-based AI firm, founded in 2002 and listed on the NYSE American in 2022, sees Bitcoin as a digital store of value and a key to fueling exponential technologies for the future. The company made headlines not only for its treasury strategy but also for restructuring its board with blockchain and Web3 industry experts. Adding crypto-savvy professionals reflects a clear intent to realign the firm’s direction with the explosive growth of blockchain technology and decentralized finance.

Thomas Power, a director at Genius Group, expressed that the company’s move to adopt Bitcoin was significantly inspired by Michael Saylor’s MicroStrategy, which has set a new standard for public companies. Power elaborated, “We believe with our Bitcoin-first strategy, we will be among the first NYSE American listed companies to fully embrace MicroStrategy’s Bitcoin strategy for the benefit of our shareholders.” This strong endorsement shows the growing belief that Bitcoin is not just an investment but a transformative asset that can provide resilience against economic uncertainties.

Why Bitcoin?

The decision to make Bitcoin a primary treasury asset aligns with the narrative of Bitcoin as “digital gold.” Bitcoin is decentralized, has a capped supply, and is increasingly viewed as a hedge against inflation—traits that make it particularly attractive for companies looking for long-term value protection. With inflation concerns and declining confidence in fiat currency, Bitcoin stands out as a deflationary, reliable store of wealth.

Genius Group’s Bitcoin-first strategy indicates that the firm sees Bitcoin as much more than a speculative asset; it is a strategic reserve, one that can add transparency, security, and liquidity to its treasury. Even though cryptocurrencies are often characterized by price volatility, the company seems confident in the value Bitcoin can provide in the long run. This vision is backed by the growing number of institutional players embracing digital assets, recognizing that Bitcoin’s trajectory is a one-way ticket to mainstream adoption.

Investor Reaction: Stock Surge and Renewed Confidence

The announcement of the Bitcoin-first treasury strategy led to an immediate and substantial market reaction, with Genius Group’s share price closing up 66.4% at $1.05. After-hours trading pushed the stock even further, rising to $1.71. The rally clearly indicates the market’s approval of Genius Group’s move, showcasing the potential boost that aligning with digital assets can bring to a company’s valuation.

For Genius Group, Bitcoin adoption is about more than gaining a financial edge — it represents a cultural shift, a commitment to embracing the future of finance and education. The new strategy also aligns with its core mission of educating people about emerging exponential technologies. As a result, the firm is set to offer a new Web3 education series, enabling students and users to learn about Bitcoin, blockchain, and other cryptocurrencies.

This new educational thrust helps cement Genius Group as a future-focused company, positioning itself to lead in the convergence of artificial intelligence, blockchain, and education. By combining the power of AI-driven learning with blockchain technology, Genius Group aims to create an ecosystem that is not only cutting-edge but also empowering for students and entrepreneurs who wish to navigate tomorrow's digital economy.

The Broader Movement Toward Bitcoin Treasury

Genius Group’s embrace of Bitcoin follows the path carved by prominent industry leaders like MicroStrategy, Tesla, and Block, who have taken significant positions in Bitcoin. These companies, collectively holding billions of dollars worth of BTC, have all pointed to the same reasoning — Bitcoin offers a form of security and asset stability that few traditional options can provide.

Genius Group is betting on a future where decentralized digital assets play a central role in corporate finance by joining the ranks of firms adopting Bitcoin as a treasury reserve asset. The decision is part of a broader trend that reflects changing corporate attitudes toward cash reserves, especially at a time when inflation is eroding the value of fiat money. In contrast, Bitcoin’s built-in scarcity ensures it maintains its purchasing power, making it a compelling option for corporate treasuries.

Moreover, as more firms turn to Bitcoin, the legitimacy of the asset class grows, encouraging further adoption and fueling the positive feedback loop. Genius Group is not just protecting its reserves; it is positioning itself as a leader among companies preparing for a future dominated by digital currencies and decentralized systems.

Blending AI, Education, and Bitcoin for the Future

Genius Group’s pivot is more than a financial adjustment — it is part of a broader vision to reshape the future of education and finance. Their AI-powered education platform, which caters to everyone from primary students to entrepreneurs and government officials, is now adding Bitcoin to the mix. As the firm rolls out its Web3-focused education initiatives, it aims to empower the next generation with the skills they need to navigate an increasingly decentralized world.

The firm’s move to accept Bitcoin payments for its EdTech platform marks another step toward financial freedom and adoption. Offering Bitcoin as a payment method aligns with its treasury strategy and sends a strong message: Genius Group is serious about leading in this new economic paradigm.

Conclusion: A Future-Ready Strategy

Genius Group’s Bitcoin-first strategy represents a bold and future-facing move in corporate finance. By committing 90% of its treasury to Bitcoin, the company has set a precedent for other NYSE-listed firms and positioned itself as a visionary in both the educational and financial sectors. With a 66% stock surge as evidence, the market has clearly recognized the potential of such an approach. Genius Group is now in the spotlight for blending AI, education, and decentralized finance in a way few others have.